At Global Messaging Network, we feel that connecting and communicating with our clients and business associates is very important to a successful relationship. It’s also good for our clients’ business because we are not just an off-site receptionist, call center or answering service – we are an extension of them, a part of their team. By answering their calls, we reflect their company’s image. Therefore, the more we know about our clients, the more we can communicate to their clients and prospects. That’s why we believe that we need to maintain a two-way communication with our clients.
One avenue that will help us at Global Messaging to implement our goals of maintaining dialogue with our clients, is via our new monthly newsletter that we began mailing in January 2013. In our effort to go paperless, contribute to reducing the company carbon footprint and preserving our environment, we do plan to email invoices and newsletters.
In each newsletter, our clients will find The President’s Letter, in which Edmond Cariolagian creates a personalized message that goes far beyond the business realm, and shares his business-savvy counsel and personal inspirational messages that he hopes will make an impact in all his client’s lives, both personally and professionally.
For example, in the first newsletter, Edmond encouraged businesspeople to take time out to savor their family or personal time, to build it into their schedules, to create memories and savor “down time” or relaxation.
In the second newsletter, February 2013, Edmond encouraged business owners to focus the beginning of the year or first quarter in strategic planning and marketing.
And, as we are an extension of our clients’ team, we play a role in marketing communications. When our clients place an advertisement, conduct a publicity campaign, Internet marketing campaigns or offer their customers or prospects a special promotion, the Global Messaging Network team is there in support by answering the calls and capturing the sales leads that may turn into new clients, sales and hence, revenues.
The monthly newsletter also offers other interesting tidbits such as updates on new changes in technology, words of wisdom, inspirational health and wealth messages, reminders that enhance peoples’ lives in general, and inspirational quotes by world-renowned leaders and influencers.
The newsletter also highlights members of the Global Messaging Network team….helping clients put a face to the name behind the employee with whom they speak or email. Here, our clients get to know the employee’s responsibilities within the company as well as a glimpse of that employee’s persona.
One of the most enlightening newsletter articles was about “bricking a cell phone”. We at Global Messaging make it a point to educate our clients with the newest changes and laws in technology. Recently, the U.S. government has implemented a new policy to disable cell phones if they are lost or stolen, so that only the actual owner is able to use that phone. This policy aids in the prevention of security and privacy breach.
If you or anyone you know would like to receive this wealth of information, please sign up for our monthly newsletter by emailing your name and mailing address to firstname.lastname@example.org.
Thank you for reading. Until next time…